Disney’s “Dream Big, Princess” campaign uses the stories of fictional heroines like Moana and Tiana, and real-life role models to encourage kids around the globe to follow their dreams. The new #DreamBigPrincess video series puts the next generation of female storytellers behind the camera to tell the stories of inspirational role models.
Throughout October and November, Disney parks are encouraging fans worldwide to Disneybound as their favourite female characters to promote female empowerment.
Until 30th November, for each share of a photo or video with the hashtag #DreamBigPrincess on Instagram, Facebook, or Twitter, Disney Worldwide Services will donate $1 to Girl Up, the United Nations Foundation’s program supporting girls’ leadership and empowerment.
For more information on Disneybounding and inspiration for your bounds, you can find our bounding post here.